Deaf News: New breakthrough for #toylikeme campaign as Playmobil agrees to make toys with disabilities

Posted on May 29, 2015 by



There has been a new breakthrough for the #toylikeme campaign, which is calling on the global toy industry to positively represent the 150 million children with disabilities worldwide in their products to increase awareness and positivity.

After the campaign’s change.org petition calling for disability to be included in Playmobil’s play sets received 50k signatures in a week, the company has contacted the organisers of the campaign, and has agreed to start including positive representations of disability in their playsets.

The campaign told us:

Playmobil just made 150 million children with disabilities worldwide, and their mums and dads and the nans and pets and friends, (and a bunch of parents who started a campaign for more toy box inclusion) very very VERY happy!
We are literally twirling our Elsa dolls above our heads! We are flinging Playmobil knights around like joyous confetti! We are doing the conga up and down the aisles of Toys R Us!
Find out more about the campaign on Facebook: Facebook.com/toylikeme and on Twitter: @toylikeme

Enjoying our eggs? Support The Limping Chicken:



The Limping Chicken is the world's most popular Deaf blog, and is edited by Deaf  journalist,  screenwriter and director Charlie Swinbourne.

Our posts represent the opinions of blog authors, they do not represent the site's views or those of the site's editor. Posting a blog does not imply agreement with a blog's content. Read our disclaimer here and read our privacy policy here.

Find out how to write for us by clicking here, and how to follow us by clicking here.

The site exists thanks to our supporters. Check them out below:

Posted in: deaf news